Publisher agreement

Version 1.0 · 27 September 2026

Draft for legal review. This sets out the commercial terms we intend to operate on. Have it reviewed by a solicitor before any publisher accepts it.

1. What this covers

This agreement is between NHZ Global Ltd, trading as AdNativo, and you, the publisher, and governs the display of advertising supplied by us on websites you own or control and which we have approved.

2. Approval

Each website must be approved by us before it carries our advertising. We may decline a site, or withdraw approval later, at our discretion. We will give a reason.

3. Your obligations

  • Own or be authorised to monetise every website you submit
  • Add and maintain the ads.txt entries we give you
  • Operate a consent management platform where your audience requires one
  • Maintain a privacy policy that reflects the advertising on your site
  • Not modify, hide, obstruct or relabel our ad units, and not place them where clicks are likely to be accidental
  • Not generate or permit artificial impressions or clicks, by any means, including paid, incentivised, automated or bot traffic
  • Not place our advertising on pages containing adult, illegal, infringing or otherwise prohibited content

4. Revenue share

You receive the percentage of net revenue stated in your account. This is between 70% and 90%, and is 70% unless agreed otherwise in writing. Net revenue means the amount we actually receive from the demand source for advertising served on your websites, after that demand source has deducted its own fees. We may change the percentage on 30 days' notice, and it will not fall below 70% while this agreement is in force.

5. Reporting

Your dashboard shows earnings by site, ad unit, country and device. Where our figures differ from the demand source's, the demand source's figures are final, since they determine what we are paid. We will show you any adjustment and why it was made.

6. Payment

  • Payment is made within 30 days of the end of the calendar month in which we receive cleared funds from the relevant demand source
  • The minimum payout is $50; balances below it roll over
  • You must supply valid payment and tax details before any payment is made
  • Payment fees charged by your chosen method are yours
  • Where a demand source reverses, withholds or adjusts revenue for invalid traffic or a policy breach, the corresponding amount is deducted from your balance, and if already paid, recovered from future earnings

7. Invalid traffic

Revenue arising from invalid traffic is not payable, whether or not you knew about it. Where we or a demand source identify invalid traffic we may withhold the affected earnings, suspend serving, and close the account. We will tell you what we found.

8. Confidentiality

Each of us will keep the other's non-public commercial information confidential. This includes our demand partner arrangements and rates.

9. Term and termination

Either of us may terminate at any time on written notice. You may simply remove the tag. On termination we will pay any balance due, subject to the minimum payout and to clauses 6 and 7. We may terminate immediately for breach or suspected fraud.

10. Changes

We may update this agreement. Material changes take effect 30 days after we notify you, and continuing to serve our advertising after that means you accept them. Each version is dated, and we record which version you accepted.

11. General

You are an independent contractor, not our employee, agent or partner. This agreement is governed by the laws of England and Wales.

12. Contact

hello@adnativo.com