Every unit inherits your fonts, colours and corner radius, carries a clear sponsored label, and loads only as the reader approaches it.
Each one shown as it actually renders.
The standard native unit, directly under your content where readers are already deciding what to read next. Usually the highest earning placement on a page.
Sits inside a list of articles on a homepage or category page, styled to match the posts around it. Strong on mobile, where feeds are how people browse.
Placed between paragraphs partway through a piece. Catches engaged readers who will never scroll to the end, which on long articles is most of them.
A vertical unit alongside your content on desktop. Lower earning than below-article, but it does not cannibalise it, so the two work together.
What works, and what we will ask you to change.
| Units per page | One or two. More reduces what each earns and puts your site at risk with demand partners |
|---|---|
| Labelling | Every unit carries a clear "Sponsored" or "Ads by AdNativo" label. Required, not optional |
| Loading | Units load as the reader approaches, so they do not slow your page down |
| Styling | Fonts, colours and corner radius follow your site |
| Mobile | Single column below the article. Avoid stacking units on small screens |
| What to avoid | Units above the fold before any content, units inside pop-ups, and layouts designed to cause accidental clicks |
Apply and tell us how your pages are built. We will suggest placements rather than leaving you to guess.
Apply as a publisher