/* AdNativo - publisher-facing marketing site
   Light and warm, photography led. The publisher-side networks (Raptive,
   Mediavine) all work this way; dark SaaS gradients read as a template. */
:root{
  --paper:#fbfaf8;          /* warm off-white, not pure white */
  --paper-2:#f3f1ed;
  --ink:#14161c;
  --ink-2:#4b5160;
  --ink-3:#848b9c;
  --line:#e5e2dc;
  --brand:#2f5bff;
  --brand-dark:#1d3fd1;
  --brand-soft:#e8edff;
  --accent:#12c48b;
  --night:#111726;          /* dark band, used sparingly for contrast */
  --radius:16px;
  --max:1180px;
  --font:'Inter',-apple-system,BlinkMacSystemFont,'Segoe UI',Roboto,Helvetica,Arial,sans-serif;
  --serif:'Fraunces','Georgia',serif;
}
*{box-sizing:border-box;margin:0;padding:0}
html{scroll-behavior:smooth}
body{background:var(--paper);color:var(--ink);font-family:var(--font);
  line-height:1.6;-webkit-font-smoothing:antialiased}
a{color:var(--brand);text-decoration:none}
a:hover{text-decoration:underline}
img{max-width:100%;display:block}
.wrap{max-width:var(--max);margin:0 auto;padding:0 24px}

/* header */
header{position:sticky;top:0;z-index:60;background:rgba(251,250,248,.92);
  backdrop-filter:blur(10px);border-bottom:1px solid var(--line)}
.nav{display:flex;align-items:center;justify-content:space-between;height:74px;gap:24px}
.logo{display:flex;align-items:center;gap:10px;font-weight:800;font-size:20px;
  color:var(--ink);letter-spacing:-.02em}
.logo:hover{text-decoration:none}
.logo .mark{width:32px;height:32px;border-radius:9px;
  background:linear-gradient(135deg,var(--brand),var(--accent));
  display:grid;place-items:center;font-size:16px;color:#fff;font-weight:800}
.nav-links{display:flex;gap:28px;align-items:center}
.nav-links a{color:var(--ink-2);font-size:15.5px;font-weight:500}
.nav-links a:hover{color:var(--ink);text-decoration:none}
.nav-cta{display:flex;gap:10px;align-items:center}

/* pill buttons, as every publisher-facing network uses */
.btn{display:inline-block;padding:11px 22px;border-radius:999px;font-weight:600;
  font-size:15.5px;border:1.5px solid transparent;cursor:pointer;transition:.16s}
.btn:hover{text-decoration:none;transform:translateY(-1px)}
.btn-primary{background:var(--brand);color:#fff}
.btn-primary:hover{background:var(--brand-dark)}
.btn-ghost{border-color:var(--ink);color:var(--ink);background:transparent}
.btn-ghost:hover{background:var(--ink);color:var(--paper)}
.btn-lg{padding:15px 30px;font-size:16.5px}
.menu-btn{display:none;background:none;border:1.5px solid var(--line);color:var(--ink);
  border-radius:10px;padding:8px 13px;font-size:18px;cursor:pointer}

/* type */
h1{font-size:clamp(40px,6vw,68px);line-height:1.04;font-weight:800;
  letter-spacing:-.035em;margin-bottom:22px}
h1 em{font-family:var(--serif);font-style:italic;font-weight:600;color:var(--brand)}
h2{font-size:clamp(28px,4vw,42px);line-height:1.12;font-weight:800;
  letter-spacing:-.03em;margin-bottom:16px}
h3{font-size:19.5px;font-weight:700;letter-spacing:-.015em;margin-bottom:9px}
.lede{font-size:19.5px;color:var(--ink-2);max-width:620px;margin-bottom:32px}
.sub{color:var(--ink-2);font-size:17.5px}
.eyebrow{display:inline-block;font-size:12.5px;font-weight:700;letter-spacing:.1em;
  text-transform:uppercase;color:var(--brand);background:var(--brand-soft);
  padding:7px 14px;border-radius:999px;margin-bottom:22px}

/* sections */
section{padding:88px 0}
.tint{background:var(--paper-2)}
.night{background:var(--night);color:#fff}
.night h2,.night h3{color:#fff}
.night .sub,.night p{color:#b3bdd4}
.night .eyebrow{background:rgba(47,91,255,.18);color:#9db4ff}
.sec-head{max-width:700px;margin-bottom:48px}
.sec-head.center{margin-inline:auto;text-align:center}

.grid{display:grid;gap:22px}
.g2{grid-template-columns:repeat(2,1fr)}
.g3{grid-template-columns:repeat(3,1fr)}
.card{background:#fff;border:1px solid var(--line);border-radius:var(--radius);padding:30px}
.night .card{background:#1a2133;border-color:#2a3348}
.card p{color:var(--ink-2);font-size:15.5px}
.night .card p{color:#b3bdd4}
.ico{width:44px;height:44px;border-radius:12px;background:var(--brand-soft);
  display:grid;place-items:center;margin-bottom:18px}
.night .ico{background:rgba(47,91,255,.2)}
.ico svg{width:21px;height:21px;stroke:var(--brand);fill:none;stroke-width:1.9;
  stroke-linecap:round;stroke-linejoin:round}
.night .ico svg{stroke:#9db4ff}

/* photo + text split, the pattern every publisher network uses */
.split{display:grid;grid-template-columns:1fr 1fr;gap:64px;align-items:center}
.split.flip .split-media{order:2}
.photo{position:relative}
.photo img{border-radius:var(--radius);position:relative;z-index:1;
  width:100%;height:460px;object-fit:cover}
/* organic shape behind the photo, Mediavine style */
.photo::before{content:'';position:absolute;inset:-26px -22px 26px 22px;z-index:0;
  background:var(--brand);border-radius:58% 42% 46% 54%/46% 54% 46% 54%;opacity:.13}
.photo.accent::before{background:var(--accent)}

/* hero */
.hero{padding:84px 0 76px}
.hero-cta{display:flex;gap:14px;flex-wrap:wrap;margin-bottom:20px}
.hero-note{font-size:14.5px;color:var(--ink-3)}

/* steps */
.step{display:flex;gap:20px;padding:26px 0;border-bottom:1px solid var(--line)}
.night .step{border-color:#2a3348}
.step:last-child{border-bottom:0}
.step-n{flex:0 0 42px;height:42px;border-radius:50%;background:var(--brand);color:#fff;
  display:grid;place-items:center;font-weight:700;font-size:16px}
.step p{color:var(--ink-2);font-size:15.5px}
.night .step p{color:#b3bdd4}

/* table */
table{width:100%;border-collapse:collapse;font-size:16px;background:#fff;
  border:1px solid var(--line);border-radius:var(--radius);overflow:hidden}
th,td{text-align:left;padding:17px 20px;border-bottom:1px solid var(--line)}
tr:last-child th,tr:last-child td{border-bottom:0}
th{color:var(--ink-3);font-size:13px;letter-spacing:.05em;text-transform:uppercase;
  font-weight:700;width:34%}
td{color:var(--ink-2)}
td strong{color:var(--ink)}

/* product mocks, restyled for light */
.frame{background:#fff;border:1px solid var(--line);border-radius:14px;overflow:hidden;
  box-shadow:0 26px 60px -24px rgba(20,22,28,.28)}
.frame-bar{display:flex;align-items:center;gap:7px;padding:12px 15px;
  background:var(--paper-2);border-bottom:1px solid var(--line)}
.frame-dot{width:10px;height:10px;border-radius:50%;background:#cfcbc3}
.frame-url{flex:1;margin-left:8px;height:24px;border-radius:7px;background:#fff;
  border:1px solid var(--line);display:flex;align-items:center;padding:0 10px;
  font-size:11.5px;color:var(--ink-3);font-family:ui-monospace,monospace}
.frame-body{padding:20px}
.mock-h{height:14px;border-radius:4px;background:#d9d5cd;margin-bottom:13px;width:70%}
.mock-line{height:8px;border-radius:4px;background:#eae7e1;margin-bottom:9px}
.mock-line.w95{width:95%}.mock-line.w88{width:88%}.mock-line.w60{width:60%}

.unit{margin-top:20px;padding-top:16px;border-top:1px solid var(--line)}
.unit-label{display:flex;justify-content:space-between;align-items:baseline;margin-bottom:12px}
.unit-label b{font-size:13px}
.unit-label span{font-size:10px;color:var(--ink-3);text-transform:uppercase;letter-spacing:.08em}
.unit-grid{display:grid;grid-template-columns:1fr 1fr;gap:12px}
.unit-grid.cols4{grid-template-columns:repeat(4,1fr)}
.unit-grid.cols1{grid-template-columns:1fr}
.unit-grid.cols1 .unit-card{display:grid;grid-template-columns:84px 1fr;gap:12px;align-items:center}
.unit-grid.cols1 .thumb{height:54px;margin-bottom:0}
.unit-card .thumb{height:66px;border-radius:8px;margin-bottom:8px;
  background:linear-gradient(135deg,#8fa9e8,#6fc9c0)}
.unit-card:nth-child(2) .thumb{background:linear-gradient(135deg,#d9a7c7,#b08bd6)}
.unit-card:nth-child(3) .thumb{background:linear-gradient(135deg,#9ad6b8,#7fc8a9)}
.unit-card:nth-child(4) .thumb{background:linear-gradient(135deg,#e8b98f,#dfa06a)}
.unit-card .t{height:7px;border-radius:3px;background:#ddd9d2;margin-bottom:6px}
.unit-card .t.s{width:62%;background:#ebe8e2}

/* floating chips - now used to narrate the routing */
.showcase{display:grid;grid-template-columns:1.02fr .98fr;gap:60px;align-items:center}
.showcase-visual{position:relative}
.chip{position:absolute;background:#fff;border:1px solid var(--line);border-radius:13px;
  padding:11px 15px;box-shadow:0 16px 38px -14px rgba(20,22,28,.3)}
.chip .k{font-size:10.5px;color:var(--ink-3);text-transform:uppercase;
  letter-spacing:.07em;margin-bottom:3px}
.chip .v{font-size:17px;font-weight:700;letter-spacing:-.015em}
.chip .v em{font-style:normal;font-size:12px;color:var(--brand);margin-left:6px;font-weight:700}
.chip-1{top:-22px;right:-18px}
.chip-2{bottom:26px;left:-28px}

/* dashboard mock */
.dash{background:#fff;border:1px solid var(--line);border-radius:var(--radius);
  overflow:hidden;box-shadow:0 26px 60px -24px rgba(20,22,28,.22)}
.dash-top{display:flex;gap:30px;padding:20px 24px;border-bottom:1px solid var(--line);flex-wrap:wrap}
.dash-stat .k{font-size:11px;color:var(--ink-3);text-transform:uppercase;letter-spacing:.07em}
.dash-stat .v{font-size:23px;font-weight:800;letter-spacing:-.03em;margin-top:3px}
.dash-body{padding:20px 24px}
.bars{display:flex;align-items:flex-end;gap:8px;height:120px}
.bars i{flex:1;border-radius:5px 5px 0 0;background:linear-gradient(180deg,var(--brand),#7c97ff);display:block}
.dash-legend{display:flex;gap:20px;margin-top:14px;font-size:13px;color:var(--ink-3);flex-wrap:wrap}
.dash-legend b{color:var(--ink-2);font-weight:600}

/* formats */
.fmt{display:grid;grid-template-columns:280px 1fr;gap:34px;align-items:start;
  padding:34px 0;border-bottom:1px solid var(--line)}
.fmt:last-child{border-bottom:0}
.fmt p{color:var(--ink-2);font-size:15.5px}
.fmt-meta{margin-top:12px;font-size:13.5px;color:var(--ink-3)}
.fmt-visual{background:#fff;border:1px solid var(--line);border-radius:14px;padding:16px}
.fmt-visual .unit{margin-top:0;padding-top:0;border-top:0}

/* cta band */
.band{background:var(--night);color:#fff;border-radius:24px;padding:60px 44px;text-align:center}
.band h2{color:#fff}
.band p{color:#b3bdd4;max-width:560px;margin:0 auto 30px;font-size:17.5px}

/* footer */
footer{border-top:1px solid var(--line);padding:60px 0 34px;background:var(--paper-2)}
.f-grid{display:grid;grid-template-columns:2fr 1fr 1fr 1fr;gap:40px;margin-bottom:40px}
.f-col h4{font-size:12.5px;text-transform:uppercase;letter-spacing:.08em;
  color:var(--ink-3);margin-bottom:15px;font-weight:700}
.f-col a{display:block;color:var(--ink-2);font-size:15.5px;margin-bottom:10px}
.f-col a:hover{color:var(--ink);text-decoration:none}
.f-about{color:var(--ink-2);font-size:15.5px;max-width:340px;margin-top:14px}
.f-bot{border-top:1px solid var(--line);padding-top:24px;display:flex;
  justify-content:space-between;gap:18px;flex-wrap:wrap;color:var(--ink-3);font-size:14px}

/* content pages */
.page{padding:64px 0 16px}
.prose{max-width:760px}
.prose h2{font-size:26px;margin:40px 0 14px}
.prose h3{font-size:19px;margin:28px 0 9px}
.prose p,.prose li{color:var(--ink-2);font-size:16.5px;margin-bottom:14px}
.prose ul,.prose ol{padding-left:24px;margin-bottom:18px}
.prose strong{color:var(--ink)}
.updated{color:var(--ink-3);font-size:14px;margin-bottom:10px}
.callout{background:var(--brand-soft);border-left:3px solid var(--brand);
  border-radius:12px;padding:20px 22px;margin:24px 0}
.callout p{margin:0;font-size:15.5px;color:var(--ink-2)}

/* form */
label{display:block;font-size:13.5px;font-weight:600;color:var(--ink-2);margin-bottom:7px}
input,textarea{width:100%;background:#fff;border:1.5px solid var(--line);border-radius:12px;
  padding:13px 15px;color:var(--ink);font-family:var(--font);font-size:15.5px;margin-bottom:16px}
input:focus,textarea:focus{outline:none;border-color:var(--brand)}
input::placeholder,textarea::placeholder{color:var(--ink-3)}
.msg{display:none;border-radius:12px;padding:14px 16px;font-size:15px;margin-top:14px}
.msg.ok{display:block;background:#e6f9f2;border:1px solid #9fe3c9;color:#0a7a56}
.msg.err{display:block;background:#fdeceb;border:1px solid #f3b6b2;color:#b3261e}
.fineprint{color:var(--ink-3);font-size:13px;margin-top:14px;text-align:center}
.nav-only-mobile{display:none}

@media(max-width:980px){
  .nav-links{display:none;position:absolute;top:74px;left:0;right:0;flex-direction:column;
    align-items:stretch;gap:0;background:var(--paper);border-bottom:1px solid var(--line);
    padding:8px 24px 20px}
  .nav-links.open{display:flex}
  .nav-links a{padding:14px 0;border-bottom:1px solid var(--line);font-size:16.5px}
  .nav-links a:last-child{border-bottom:0}
  .nav-links .btn{margin-top:14px;text-align:center}
  .nav-only-mobile{display:block}
  .nav-cta{display:none}
  .menu-btn{display:block}
  header{position:relative}
  .split,.showcase{grid-template-columns:1fr;gap:44px}
  .split.flip .split-media{order:0}
  .photo img{height:340px}
  .g3{grid-template-columns:repeat(2,1fr)}
  .f-grid{grid-template-columns:1fr 1fr}
  .chip-1{top:-16px;right:-6px}
  .chip-2{bottom:-18px;left:-6px}
  .fmt{grid-template-columns:1fr;gap:18px}
}
@media(max-width:680px){
  section{padding:60px 0}
  .hero{padding:52px 0 48px}
  .g2,.g3{grid-template-columns:1fr}
  .f-grid{grid-template-columns:1fr}
  .band{padding:40px 24px}
  th,td{padding:13px 14px;font-size:14.5px}
  th{width:40%}
  .photo::before{inset:-16px -14px 16px 14px}
}

/* blog */
.posts{display:grid;grid-template-columns:repeat(3,1fr);gap:28px}
.post{background:#fff;border:1px solid var(--line);border-radius:var(--radius);
  overflow:hidden;display:flex;flex-direction:column;transition:.18s}
.post:hover{transform:translateY(-3px);box-shadow:0 18px 40px -20px rgba(20,22,28,.28)}
.post a{color:inherit}
.post a:hover{text-decoration:none}
.post-img{height:190px;background:linear-gradient(135deg,#dfe7ff,#d6f2e8);display:block}
.post-img img{width:100%;height:100%;object-fit:cover}
.post-body{padding:24px;display:flex;flex-direction:column;flex:1}
.post-cat{font-size:11.5px;font-weight:700;letter-spacing:.08em;text-transform:uppercase;
  color:var(--brand);margin-bottom:10px}
.post h3{font-size:19px;line-height:1.3;margin-bottom:10px}
.post p{color:var(--ink-2);font-size:15px;flex:1}
.post-meta{margin-top:16px;font-size:13px;color:var(--ink-3);display:flex;gap:12px}

.post-hero{max-width:760px;margin:0 auto}
.post-hero .post-cat{margin-bottom:14px}
.post-hero h1{font-size:clamp(32px,4.6vw,50px);margin-bottom:18px}
.post-cover{max-width:960px;margin:0 auto 44px;border-radius:var(--radius);overflow:hidden}
.post-cover img{width:100%;height:auto;max-height:520px;object-fit:cover}
.article-body{max-width:760px;margin:0 auto}
.article-body h2{font-size:27px;margin:38px 0 14px}
.article-body h3{font-size:20px;margin:28px 0 10px}
.article-body p,.article-body li{font-size:17.5px;line-height:1.72;color:var(--ink-2);margin-bottom:16px}
.article-body ul,.article-body ol{padding-left:24px;margin-bottom:18px}
.article-body img{border-radius:12px;margin:26px 0}
.article-body blockquote{border-left:3px solid var(--brand);padding-left:20px;margin:26px 0;
  font-size:19px;color:var(--ink)}
.article-body a{text-decoration:underline}

@media(max-width:980px){.posts{grid-template-columns:repeat(2,1fr)}}
@media(max-width:680px){.posts{grid-template-columns:1fr}}

/* contact cards */
.contact-grid{display:grid;grid-template-columns:repeat(3,1fr);gap:22px}
.contact-card{background:#fff;border:1px solid var(--line);border-radius:var(--radius);padding:28px}
.contact-card h3{margin-bottom:8px}
.contact-card p{color:var(--ink-2);font-size:15px;margin-bottom:14px}
.contact-card a{font-weight:600}
@media(max-width:980px){.contact-grid{grid-template-columns:1fr}}

/* about values */
.values{display:grid;grid-template-columns:repeat(2,1fr);gap:26px}
.value{padding:26px 0;border-top:2px solid var(--ink)}
.value h3{margin-bottom:10px}
.value p{color:var(--ink-2);font-size:15.5px}
@media(max-width:680px){.values{grid-template-columns:1fr}}

/* cookie notice
   Lives here rather than in the partial: the partial is included after the
   head has rendered, so anything it pushes to the head stack is discarded. */
.cookie-notice{position:fixed;left:16px;right:16px;bottom:16px;z-index:200;
  background:#fff;border:1px solid var(--line);border-radius:16px;
  box-shadow:0 22px 50px -18px rgba(20,22,28,.35);max-width:760px;margin:0 auto}
.cookie-inner{display:flex;gap:22px;align-items:center;padding:20px 24px;flex-wrap:wrap}
.cookie-text{flex:1;min-width:250px}
.cookie-text strong{display:block;font-size:15.5px;margin-bottom:4px}
.cookie-text p{font-size:14.5px;color:var(--ink-2);margin:0}
.cookie-actions{display:flex;gap:10px;flex-shrink:0}
.cookie-actions .btn{padding:10px 20px;font-size:15px}
@media(max-width:600px){
  .cookie-inner{padding:18px}
  .cookie-actions{width:100%}
  .cookie-actions .btn{flex:1;text-align:center}
}

.cookie-notice{padding-right:8px}
.cookie-close{position:absolute;top:10px;right:12px;background:none;border:0;
  font-size:24px;line-height:1;color:var(--ink-3);cursor:pointer;padding:4px 8px;
  border-radius:8px}
.cookie-close:hover{color:var(--ink);background:var(--paper-2)}
@media(max-width:600px){.cookie-close{top:6px;right:8px}}

.f-social{display:flex;flex-wrap:wrap;gap:8px 16px;margin-top:14px}
.f-social a{font-size:14px;color:var(--ink-2)}
.f-social a:hover{color:var(--brand);text-decoration:none}